At a glance
Dick’s Sporting Goods Inc is worth $12.11B, about 14 times its fiscal 2026 earnings. Revenue grew 28.1% to $17.22B in fiscal 2026, with 4.9% kept as profit; over 5 years it has grown 12.4% a year. It pays a 3.64% dividend yield, raised every year for at least 8 years, and returned $4.75B to shareholders in dividends and buybacks over FY2022–FY2026. The stock returned −39.1% over the past year with dividends reinvested and +4.4% a year over five years, against +11.5% and +11.7% for the S&P 500. At its worst it fell 61.2% in the 2020 crash (S&P 500: 33.7%) and 39.4% in the 2022 bear market (S&P 500: 24.5%), and was back at its earlier high 4 months after the low.
The business in plain English
DICK'S Sporting Goods began in 1948 as a bait and tackle shop in Binghamton, New York. It sells sports equipment, apparel, footwear and accessories, in stores and online, to everyone from beginners to serious athletes. Its US chains include DICK'S Sporting Goods, Golf Galaxy, Public Lands and Going Going Gone!, plus experience-focused stores called DICK'S House of Sport. It also owns GameChanger, a youth sports app for streaming, scheduling and scorekeeping.
It mainly makes money reselling national brands such as Nike, adidas, Under Armour and Titleist at a markup. It also sells its own brands, such as CALIA, DSG and VRST. These earn higher gross margins, meaning the share of each sale left after the cost of the goods. In the fiscal year ended January 31, 2026, its own brands brought in $1.8 billion, about 13% of sales in the DICK'S business. Stores double as shipping hubs and fulfilled over 80% of that business's online sales.
In that same year, DICK'S bought Foot Locker. The deal added the Foot Locker, Kids Foot Locker, Champs Sports, WSS and atmos sneaker chains across North America, Europe, Asia and Australia. Total revenue was $17.2 billion: 82% from the DICK'S segment and 18% from Foot Locker. By product, footwear made up 40%, hardlines (equipment such as golf clubs and fitness gear) 29% and apparel 28%.
Price history
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DKS -39.1% over the year to Oct 28, 2026, total return with dividends reinvested.
How it makes money
By product or service
| Footwear | $6.89B | 40% |
| Hardlines | $5.05B | 29.3% |
| Apparel | $4.90B | 28.4% |
| Other | $383.4M | 2.2% |
By business segment
| DICK'S | $14.11B | 82% |
| Foot Locker | $3.11B | 18% |
Latest results
- In Q2 FY2027 (ended Aug 1, 2026), revenue was $5.59B, up 53.2% from a year earlier, and net income was $315.5M (-17.3%).
- For fiscal 2026, revenue was $17.22B (+28.1% year over year; +12.4% a year from FY2021 to FY2026) with a 4.9% net margin.
Financial health check
| Revenue growth a year (FY2021–FY2026) | +12.4% good |
|---|---|
| Operating margin | 6.4% watch |
| Free cash flow margin | 2.3% watch |
| Return on equity (FY2026) | 15.3% good |
| Return on assets (FY2026) | 4.9% watch |
| Cash and investments | $913.7M (debt isn’t tagged in a standard way in the filings, so net cash can’t be shown) |
| Fiscal year | Revenue | Net income | Free cash flow |
|---|---|---|---|
| FY2021 | $9.58B | $530.3M | $1.33B |
| FY2022 | $12.29B | $1.52B | $1.31B |
| FY2023 | $12.37B | $1.04B | $557.8M |
| FY2024 | $12.98B | $1.05B | $939.9M |
| FY2025 | $13.44B | $1.17B | $509.3M |
| FY2026 | $17.22B | $849.2M | $400.2M |
Valuation snapshot
| Market value | $12.11B |
|---|---|
| P/E ratio | 13.7 |
| Dividend yield | 3.64% |
Rank among 1514 US companies
Price behavior
| YTD | 1 yr | 3 yr | 5 yr | 10 yr | |
|---|---|---|---|---|---|
| DKS price data to Oct 28, 2026 | -29.7% | -39.1% | +13.2% | +4.4% | +12.6% |
Show as a table
| Year | Price data |
|---|---|
| 2026 (to date) | -29.7% |
| 2025 | -11.4% |
| 2024 | +58.9% |
| 2023 | +25.9% |
| 2022 | +6.6% |
| 2021 | +116.4% |
| 2020 | +17.7% |
| 2019 | +63.3% |
| 2018 | +11.4% |
| 2017 | -44.8% |
| 2016 | +52.0% |
| 2015 | -28.0% |
| 2014 | -13.4% |
| 2013 | +29.4% |
| 2012 | +30.2% |
| 2011 | -0.4% |
| 2010 | +50.8% |
| 2009 | +76.3% |
| 2008 | -49.2% |
| 2007 | +13.3% |
| 2006 | +47.4% |
| 2008 financial crisis stocks fell Oct 9, 2007 – Mar 9, 2009 | Lost 67.3% over that stretch · deepest drop along the way 71.9%, back to its old high 24 months after the low |
|---|---|
| 2020 COVID crash stocks fell Feb 19, 2020 – Mar 23, 2020 | Lost 60% over that stretch · deepest drop along the way 61.2%, back to its old high 4.1 months after the low |
| 2022 bear market stocks fell Jan 3, 2022 – Oct 12, 2022 | Lost 1% over that stretch · deepest drop along the way 39.4%, back to its old high 3.5 months after the low |
Insider activity
Form 4 filings from 2025-10-30 to 2026-10-30 (25 read): 9 open-market purchases ($5.6M) and 4 sales ($5.5M).
| Date | Insider | Type | Value |
|---|---|---|---|
| May 28, 2026 | Lauren R Hobart President & CEO, Director | sell | $3.0M |
| Aug 27, 2026 | Mark J Barrenechea Director | buy | $2.2M |
| May 28, 2026 | Lauren R Hobart President & CEO, Director | sell | $1.5M |
| Sep 22, 2026 | Navdeep Gupta EVP, Chief Financial Officer | buy | $1000K |
| Aug 26, 2026 | William J Colombo Director | buy | $644K |
Who owns it
Large shareholders (13G filings)
| Edward W. Stack | 19.69% | Dec 31, 2025 |
| Wellington Management Group LLP | 11.6% | Jun 30, 2026 |
| BlackRock, Inc. | 10.2% | Sep 30, 2026 |
| FMR LLC | 7.9% | Dec 31, 2025 |
| MANAGED ACCOUNT ADVISORS LLC | 5.6% | Jun 30, 2026 |
| Vanguard Capital Management | 5.11% | Mar 31, 2026 |
| Vanguard Portfolio Management | 5.07% | Mar 31, 2026 |
ETFs with the most weight in DKS
| LCLG Logan Capital Broad Innovative Growth ETF | 3.18% |
| MBOX Freedom Day Dividend ETF | 2.11% |
| GDIV Harbor Dividend Growth Leaders ETF | 1.78% |
| FFSM Fidelity Fundamental Small-Mid Cap ETF | 0.98% |
| SMDX Intech S&P Small-Mid Cap Diversified Alpha ETF | 0.88% |
| FXD First Trust Consumer Discretionary AlphaDEX Fund | 0.8% |
| SDVD FT Vest SMID Rising Dividend Achievers Target Income ETF | 0.75% |
| MIDE Xtrackers S&P MidCap 400 Scored & Screened ETF | 0.68% |
What could go wrong
- Foot Locker deal may not pay off. DICK'S bought Foot Locker in the fiscal year ended January 31, 2026. The combination may cost more or deliver less than hoped, and future growth partly depends on Foot Locker winning share abroad.
- Heavy reliance on major outside brands. Much of what it sells comes from brands such as Nike, adidas and Under Armour. If key suppliers limit supply, raise prices or sell more directly to shoppers, results could suffer.
- New store formats may not pay off. DICK'S is rolling out House of Sport and Field House store formats, with 35 House of Sport locations as of January 31, 2026. These plans may hurt results at first or fall short.
- Class B holders control the company. Class B shareholders control the company and may not share other investors' interests. Executive Chairman Edward W. Stack was the largest reported holder, with 19.69% as of December 31, 2025. This structure can also deter takeovers.
- Tariffs and global supply disruptions. It relies on products made outside the US. Tariffs on goods from China, Mexico and Canada, and fuel and shipping costs pushed up by the conflict in Iran, can squeeze profit margins.
- Shoppers may cut back or change tastes. People can put off buying sports gear and sneakers. Inflation, high interest rates or job worries can cut store traffic. Missing a sneaker or fashion trend can leave unsold stock that has to be discounted.
Recent events
- Major agreement signed
- Other company announcement
- Quarterly results released; Other company announcement
- Shareholder vote results
- Quarterly results released; Other company announcement
- Quarterly results released; Other company announcement
- Quarterly results released; Other company announcement
For income and retirement investors
DICK'S pays a growing dividend. The yield was 3.64% as of October 28, 2026. Regular dividends per share rose eight years in a row, reaching $4.85 in the fiscal year ended January 31, 2026, up from $1.25 five years earlier. That year, dividends took 49% of earnings but 103% of free cash flow (cash left after running and investing in the business), so cash flow did not fully cover them. Over five years the company also spent $2.9 billion on buybacks (repurchasing its own shares) and $1.9 billion on dividends. The 10-K says neither is guaranteed.
The share price has swung widely. It fell about 72% in the 2008 financial crisis and took about two years from the low to recover. It dropped 61% in the 2020 COVID crash and 39% in 2022, recovering in roughly four months each time. In the year to October 28, 2026, the shares lost 39%. Single stocks carry more risk than diversified funds.
Questions investors ask
How does DICK'S Sporting Goods make money?
By selling sports gear in its stores and online. Revenue was $17.2 billion in the fiscal year ended January 31, 2026. Footwear made up 40%, hardlines (equipment) 29% and apparel 28%. Most products come from national brands such as Nike and adidas. Its own brands, including CALIA and VRST, brought in $1.8 billion, about 13% of sales in the DICK'S business, and earn higher margins. After all costs, the company kept about 4.9 cents of profit per dollar of sales.
Did DICK'S buy Foot Locker?
Yes. DICK'S acquired Foot Locker during the fiscal year ended January 31, 2026, and reports it as a separate segment. The deal added the Foot Locker, Kids Foot Locker, Champs Sports, WSS and atmos chains. These have stores across North America, Europe, Asia and Australia, plus licensed stores in Europe, the Middle East and Asia. Foot Locker brought in $3.1 billion, or 18%, of that year's revenue. The 10-K warns that the deal's expected benefits may not come through.
Does DICK'S raise its dividend every year?
It has for eight straight years. Regular dividends per share rose each year through the fiscal year ended January 31, 2026, reaching $4.85, up from $1.25 five years earlier. The fiscal year ended January 2022 included what appears to be a one-time special dividend, which lifted that year's total to $7.10. The yield was 3.64% as of October 28, 2026. Dividends equaled 103% of free cash flow in the latest fiscal year, and the company says future payments are not guaranteed.
Who owns DICK'S Sporting Goods?
Executive Chairman Edward W. Stack, son of founder Richard "Dick" Stack, was the largest reported holder, with 19.69% as of December 31, 2025. Large fund managers come next: Wellington Management at 11.6% as of June 30, 2026, BlackRock at 10.2% as of September 30, 2026, and FMR at 7.9% as of December 31, 2025. Holders of Class B shares control the company. The 10-K says this could delay or prevent a takeover.
How has DICK'S stock performed?
Well over the long run, poorly over the past year. As of October 28, 2026, the share price had risen 226% over 10 years, about 12.6% a year, and about 4.4% a year over five years. It had fallen 39.1% over one year and 29.7% year to date. Within that year, it dropped 48.9% from its high to its low. At that price, the shares traded at 13.7 times earnings for the fiscal year ended January 31, 2026.