At a glance
Match Group Inc is worth $9.57B, about 18 times its fiscal 2025 earnings. Revenue grew 0.2% to $3.49B in fiscal 2025, with 17.6% kept as profit; over 5 years it has grown 7.8% a year. It pays a 1.88% dividend yield, and returned $2.76B to shareholders in dividends and buybacks over FY2021–FY2025. The stock returned +31.6% over the past year with dividends reinvested and −22.4% a year over five years, against +11.5% and +11.7% for the S&P 500. At its worst it fell 37.6% in the 2020 crash (S&P 500: 33.7%) and 65.5% in the 2022 bear market (S&P 500: 24.5%).
The business in plain English
Match Group owns a family of dating and social connection apps, including Tinder, Hinge, Match, Meetic, OkCupid, Plenty Of Fish, Pairs and Azar. Most of its brands use a "freemium" model: the basics are free, and a smaller group of users pays for extras. On Tinder, for example, anyone can message matches for free and swipe right a limited number of times. Unlimited right swipes or the "See Who Likes You" feature require a Tinder Plus, Gold or Platinum subscription, and users can also pay per use for Super Likes and Boosts.
Tinder is by far the biggest brand. Of $3.49 billion in 2025 revenue, Tinder brought in $1.92 billion, or 55%. Hinge, built for people who want a relationship, added 20%. Evergreen & Emerging, which pairs older brands such as Match, Meetic, OkCupid and Plenty Of Fish with community apps like BLK, Chispa and Salams, made up 17%. MG Asia, home to Pairs in Japan and the video chat app Azar, contributed 8%.
In 2025, 56% of revenue came from outside the US and 44% from inside it. Each brand has its own leaders, but the company runs some services centrally, including safety and moderation, technology platforms and advertising purchases, and shares lessons across brands to cut costs.
Price history
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MTCH +31.6% over the year to Oct 28, 2026, total return with dividends reinvested.
How it makes money
By business segment
| Tinder | $1.92B | 55.2% |
| Hinge | $690.9M | 19.8% |
| Evergreen & Emerging | $608.1M | 17.4% |
| MG Asia | $268.2M | 7.7% |
By geography
| Non-US | $1.96B | 56.1% |
| United States | $1.53B | 43.9% |
Latest results
- In Q3 FY2026 (ended Sep 30, 2026), revenue was $891.2M, down 2.5% from a year earlier, and net income was $174.4M (+8.5%).
- For fiscal 2025, revenue was $3.49B (+0.2% year over year; +7.8% a year from FY2020 to FY2025) with a 17.6% net margin.
Financial health check
| Revenue growth a year (FY2020–FY2025) | +7.8% good |
|---|---|
| Operating margin | 25% good |
| Free cash flow margin | 29.4% good |
| Return on assets (FY2025) | 13.8% good |
| Net cash (cash minus debt) | $-2.82B weak |
| Fiscal year | Revenue | Net income | Free cash flow |
|---|---|---|---|
| FY2020 | $2.39B | $162.3M | $746.2M |
| FY2021 | $2.98B | $277.7M | $832.5M |
| FY2022 | $3.19B | $361.9M | $476.6M |
| FY2023 | $3.36B | $651.5M | $829.4M |
| FY2024 | $3.48B | $551.3M | $882.1M |
| FY2025 | $3.49B | $613.4M | $1.02B |
Valuation snapshot
| Market value | $9.57B |
|---|---|
| P/E ratio | 17.7 |
| Dividend yield | 1.88% |
Rank among 1514 US companies
Market value at each year end
Match Group’s market value went from $4.61B at the end of 2016 to $9.57B on Oct 28, 2026, about 2.1 times as much; since the end of 2025 it is up 26%.
Show as a table
| Year end | Market value | Change |
|---|---|---|
| Oct 28, 2026 | $9.57B | +25.5% |
| 2025 | $7.62B | -7.2% |
| 2024 | $8.21B | -17.2% |
| 2023 | $9.92B | -14.4% |
| 2022 | $11.59B | -69.0% |
| 2021 | $37.44B | -6.9% |
| 2020 | $40.21B | +81.6% |
| 2019 | $22.14B | +92.0% |
| 2018 | $11.53B | +36.6% |
| 2017 | $8.44B | +83.1% |
| 2016 | $4.61B |
Price behavior
| YTD | 1 yr | 3 yr | 5 yr | 10 yr | |
|---|---|---|---|---|---|
| MTCH price data to Oct 28, 2026 | +33.2% | +31.6% | +9.0% | -22.4% | +9.6% |
Show as a table
| Year | Price data |
|---|---|
| 2026 (to date) | +33.2% |
| 2025 | +1.0% |
| 2024 | -10.4% |
| 2023 | -12.0% |
| 2022 | -68.6% |
| 2021 | -12.5% |
| 2020 | +84.1% |
| 2019 | +92.0% |
| 2018 | +43.7% |
| 2017 | +83.1% |
| 2016 | +26.2% |
| 2008 financial crisis stocks fell Oct 9, 2007 – Mar 9, 2009 | Before this security existed |
|---|---|
| 2020 COVID crash stocks fell Feb 19, 2020 – Mar 23, 2020 | Lost 35.8% over that stretch · deepest drop along the way 37.6%, back to its old high 0.9 months after the low |
| 2022 bear market stocks fell Jan 3, 2022 – Oct 12, 2022 | Lost 65.2% over that stretch · deepest drop along the way 65.5%, not recovered by the end of the data |
Insider activity
Form 4 filings from 2025-11-03 to 2026-11-03 (25 read): 0 open-market purchases and 3 sales ($976K).
| Date | Insider | Type | Value |
|---|---|---|---|
| Aug 28, 2026 | Philip D Eigenmann Chief Accounting Officer | sell | $625K |
| Aug 26, 2026 | Stephen Bailey Director | sell | $201K |
| Sep 2, 2026 | Ann Mcdaniel Director | sell | $150K |
Who owns it
Large shareholders (13G filings)
| BlackRock, Inc. | 11.9% | Mar 31, 2026 |
| Ameriprise Financial, Inc. | 8.2% | Jun 30, 2026 |
| SSGA FUNDS MANAGEMENT, INC. | 8% | Sep 30, 2025 |
| Vanguard Portfolio Management | 6.37% | Mar 31, 2026 |
| Vanguard Capital Management | 5.26% | Mar 31, 2026 |
| STATE STREET CORPORATION | 3.6% | Mar 31, 2026 |
ETFs with the most weight in MTCH
| RSPC Invesco S&P 500 Equal Weight Communication Services ETF | 4.38% |
| SOCL Global X Social Media ETF | 3.27% |
| LSAT Leadershares Alphafactor Tactical Focused ETF | 3.26% |
| TOGA Tremblant Global ETF | 2.86% |
| FCFY First Trust S&P 500 Diversified Free Cash Flow ETF | 1.86% |
| XLC Communication Services Select Sector SPDR Fund | 1.68% |
| SFLO VictoryShares Small Cap Free Cash Flow ETF | 0.93% |
| SURE AdvisorShares Insider Advantage ETF | 0.93% |
What could go wrong
- Fewer users or fewer paying ones. Most brands are free to use, so revenue depends on keeping users and turning some into payers. Tinder supplied 55% of 2025 revenue, and total revenue grew only 0.2% that year.
- Dependence on Apple and Google app stores. The apps reach users largely through mobile app stores, whose owners can change rules or block features. Apple removed Azar from its App Store on February 22, 2026, halting new downloads there.
- Users can switch apps easily. No single dating brand dominates worldwide, new apps launch constantly, and switching costs users little. A rival's popular feature could draw users and spending away from Match Group's brands.
- Harmful users can damage trusted brands. Dating apps depend on users feeling safe meeting strangers. Abusive or criminal acts by some users could be blamed on the company or slip past its safety checks, hurting its brands' reputations.
- A heavy debt load. As of June 30, 2026, total debt was $3.55 billion against $584 million in cash and investments. Debt limits flexibility, and some notes could be swapped for shares, shrinking existing owners' stakes.
- Currency swings and overseas exposure. In 2025, 56% of revenue came from outside the US. A stronger dollar shrinks the dollar value of foreign sales, and the company says currency moves have hurt results before.
Recent events
- Quarterly results released; Investor presentation or announcement; Other company announcement
- Quarterly results released; Investor presentation or announcement; Other company announcement
- Executive or board change; Shareholder vote results
- Quarterly results released; Investor presentation or announcement; Other company announcement
- Executive or board change
- Executive or board change
- Executive or board change; Investor presentation or announcement
- Quarterly results released; Investor presentation or announcement; Other company announcement
- Quarterly results released; Investor presentation or announcement; Other company announcement
For income and retirement investors
Match Group has a short dividend record. Dividends per share were $0.19 for 2024 and $0.76 for 2025, and the 2025 figure may include a one-time special payment, so there is no pattern of yearly increases. Dividends paid in 2025 took 30% of earnings and 18% of free cash flow (cash left after running and investing in the business). The yield was 1.88% as of October 28, 2026, and the company says there is no guarantee it will keep declaring dividends. Buybacks have been much larger: $2.57 billion from 2021 through 2025, against $186 million in dividends, helping cut the share count 18.9% between October 2021 and July 2026.
In the 2020 COVID crash the stock fell 37.6% but regained its prior peak by April 16, 2020. In the 2022 bear market it dropped 65.5% between January 3 and September 26, 2022, and had not returned to that peak as of October 28, 2026. Single stocks carry more risk than diversified funds.
Questions investors ask
How does Match Group make money?
Mostly by charging for upgrades inside free dating apps. Most of its brands are free to join, and a share of users pays for subscriptions such as Tinder Plus, Gold or Platinum, or Hinge+ and HingeX, or pays per use for features like Super Likes and Boosts. Of $3.49 billion in 2025 revenue, Tinder produced 55%, Hinge 20%, the Evergreen & Emerging brands 17% and MG Asia 8%. About 56% came from outside the US.
What apps does Match Group own?
Match Group owns Tinder, Hinge, Match, Meetic, OkCupid, Plenty Of Fish, Pairs and Azar, plus community-focused apps such as BLK, Chispa, Upward, Salams, HER, Archer, Yuzu and The League. Tinder caught on especially with 18- to 30-year-olds, while Hinge targets people who want a relationship. Meetic is a French brand known among singles over 35, and Pairs serves Japan, Taiwan and South Korea. Azar, a one-to-one video chat app, was removed from Apple's App Store on February 22, 2026.
Does Match Group pay a dividend?
Yes, but the record is short. Dividends per share were $0.19 for 2024 and $0.76 for 2025, and the 2025 total may include a one-time special payment. The yield (yearly dividends as a share of the stock price) was 1.88% as of October 28, 2026. Dividends used about 30% of 2025 earnings, while buybacks were much larger at $789 million in 2025. The company says there is no guarantee it will keep declaring dividends.
How has Match Group stock performed?
Poorly over five years, but strongly over the latest year. As of October 28, 2026, the share price was up 31.6% over one year but down 72% in total over five years, or 22.4% a year. Over 10 years it gained 151% in total, or 9.6% a year. The worst calendar year was 2022, when the price fell 68.6%. The deepest peak-to-trough drop in 10.9 years of price history was 84.4%.
How much debt does Match Group have?
About $3.55 billion as of June 30, 2026, against $584 million in cash and investments, leaving net debt of roughly $2.97 billion. Shareholders' equity was negative $237 million, meaning the balance sheet showed more liabilities than assets. The company produced $1.02 billion of free cash flow in 2025. Its 10-K lists the debt among its risk factors, along with exchangeable notes that could be swapped for shares and shrink existing owners' stakes.