At a glance
The Coca-Cola Company is worth $412.25B, about 32 times its fiscal 2025 earnings. Revenue grew 1.9% to $47.94B in fiscal 2025, with 27.3% kept as profit; over 5 years it has grown 7.7% a year. It pays a 2.19% dividend yield, raised every year for at least 9 years, and returned $46.32B to shareholders in dividends and buybacks over FY2021–FY2025. The stock returned +42.8% over the past year with dividends reinvested and +14.6% a year over five years, against +11.5% and +11.7% for the S&P 500. At its worst it fell 37.0% in the 2020 crash (S&P 500: 33.7%) and 16.6% in the 2022 bear market (S&P 500: 24.5%), and was back at its earlier high 16 months and 19 months after the lows.
The business in plain English
Coca-Cola sells drinks in more than 200 countries and territories. Besides its namesake cola, it owns Sprite, Fanta, Coca-Cola Zero Sugar and Diet Coke. It also owns water, sports, coffee, tea, juice and dairy brands such as Dasani, Powerade, BODYARMOR, Costa, Minute Maid and fairlife. Its brands account for 2.2 billion of the estimated 65 billion drink servings consumed worldwide each day. Sparkling soft drinks made up 69% of its 2025 volume, and Coca-Cola-branded drinks alone made up 47%.
Coca-Cola earns most of its revenue by selling concentrates and syrups to independent bottling partners. The bottlers add water and sweeteners, package the drinks and sell them to retailers. These concentrate operations produced 59% of its $47.9 billion in fiscal 2025 revenue. The other 41% came from finished product operations, mainly its own bottling and distribution businesses. These bring in more revenue per drink but keep less of each sales dollar after production costs. Coca-Cola also earns fees tied to Monster Energy distribution and sells coffee in Costa stores.
North America was the largest segment, with about 41% of fiscal 2025 revenue. Europe, Middle East and Africa followed at 24%. Latin America, Asia Pacific and Bottling Investments, which houses bottlers the company owns, each brought in 12% to 13%. Sales outside the United States made up 60% of revenue and 84% of volume.
Price history
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KO +42.8% over the year to Nov 2, 2026, total return with dividends reinvested.
How it makes money
By product or service
| Concentrate operations | $28.46B | 59.4% |
| Finished product operations | $19.48B | 40.6% |
By business segment
| North America | $19.59B | 40.9% |
| EMEA | $11.51B | 24% |
| Latin America | $6.33B | 13.2% |
| Bottling Investments | $5.74B | 12% |
| Asia Pacific | $5.64B | 11.8% |
By geography
| International | $28.81B | 60.1% |
| United States | $19.13B | 39.9% |
Latest results
- In Q3 FY2026 (ended Oct 2, 2026), revenue was $13.38B, up 7.4% from a year earlier, and net income was $4.01B (+8.5%).
- For fiscal 2025, revenue was $47.94B (+1.9% year over year; +7.7% a year from FY2020 to FY2025) with a 27.3% net margin.
Financial health check
| Revenue growth a year (FY2020–FY2025) | +7.7% good |
|---|---|
| Operating margin | 28.7% good |
| Free cash flow margin | 11% good |
| Return on equity (FY2025) | 40.7% good |
| Return on assets (FY2025) | 12.5% good |
| Net cash (cash minus debt) | $-28.09B weak |
| Fiscal year | Revenue | Net income | Free cash flow |
|---|---|---|---|
| FY2020 | $33.01B | $7.75B | $8.67B |
| FY2021 | $38.66B | $9.77B | $11.26B |
| FY2022 | $43.00B | $9.54B | $9.53B |
| FY2023 | $45.75B | $10.71B | $9.75B |
| FY2024 | $47.06B | $10.63B | $4.74B |
| FY2025 | $47.94B | $13.11B | $5.30B |
Valuation snapshot
| Market value | $412.25B |
|---|---|
| P/E ratio | 31.5 |
| Dividend yield | 2.19% |
Rank among 1514 US companies
Market value at each year end
The Coca-Cola’s market value went from $178.82B at the end of 2016 to $412.25B on Nov 2, 2026, about 2.3 times as much; since the end of 2025 it is up 37%.
Show as a table
| Year end | Market value | Change |
|---|---|---|
| Nov 2, 2026 | $412.25B | +37.1% |
| 2025 | $300.73B | +12.1% |
| 2024 | $268.20B | +5.3% |
| 2023 | $254.78B | -7.4% |
| 2022 | $275.08B | +7.6% |
| 2021 | $255.75B | +8.5% |
| 2020 | $235.67B | -0.6% |
| 2019 | $237.15B | +17.7% |
| 2018 | $201.55B | +3.1% |
| 2017 | $195.48B | +9.3% |
| 2016 | $178.82B |
Price behavior
| YTD | 1 yr | 3 yr | 5 yr | 10 yr | |
|---|---|---|---|---|---|
| KO price data to Nov 2, 2026 | +39.8% | +42.8% | +22.3% | +14.6% | +12.0% |
Show as a table
| Year | Price data |
|---|---|
| 2026 (to date) | +39.8% |
| 2025 | +15.6% |
| 2024 | +8.9% |
| 2023 | -4.5% |
| 2022 | +10.6% |
| 2021 | +11.4% |
| 2020 | +2.4% |
| 2019 | +20.6% |
| 2018 | +6.8% |
| 2017 | +14.4% |
| 2016 | -0.3% |
| 2015 | +5.1% |
| 2014 | +5.3% |
| 2013 | +17.2% |
| 2012 | +6.5% |
| 2011 | +9.4% |
| 2010 | +19.0% |
| 2009 | +30.2% |
| 2008 | -24.1% |
| 2007 | +30.4% |
| 2006 | +23.1% |
| 2005 | -0.7% |
| 2004 | -16.1% |
| 2003 | +18.1% |
| 2002 | -5.5% |
| 2001 | -21.4% |
| 2000 | +6.0% |
| 1999 | -12.2% |
| 1998 | +1.3% |
| 1997 | +27.9% |
| 2008 financial crisis stocks fell Oct 9, 2007 – Mar 9, 2009 | Lost 30.8% over that stretch · deepest drop along the way 40.6%, back to its old high 19.5 months after the low |
|---|---|
| 2020 COVID crash stocks fell Feb 19, 2020 – Mar 23, 2020 | Lost 36.6% over that stretch · deepest drop along the way 37%, back to its old high 16.1 months after the low |
| 2022 bear market stocks fell Jan 3, 2022 – Oct 12, 2022 | Lost 4.9% over that stretch · deepest drop along the way 16.6%, back to its old high 18.9 months after the low |
Insider activity
Form 4 filings from 2025-10-29 to 2026-10-29 (25 read): 0 open-market purchases and 24 sales ($167.8M), 14 of them under pre-arranged 10b5-1 trading plans.
| Date | Insider | Type | Value |
|---|---|---|---|
| Jun 5, 2026 | James Quincey Chairman, Director | sell (plan) | $35.0M |
| Jul 28, 2026 | James Quincey Chairman, Director | sell (plan) | $34.3M |
| May 7, 2026 | James Quincey Chairman, Director | sell | $15.8M |
| Jul 31, 2026 | John Murphy President and CFO | sell | $13.3M |
| Jul 29, 2026 | James Quincey Chairman, Director | sell (plan) | $13.1M |
Who owns it
Large shareholders (13G filings)
| Vanguard Capital Management | 6.43% | Mar 31, 2026 |
ETFs with the most weight in KO
| IYK iShares U.S. Consumer Staples ETF | 11.1% |
| FTXG First Trust Nasdaq Food & Beverage ETF | 8.08% |
| FSTA Fidelity MSCI Consumer Staples Index ETF | 7.98% |
| VDC Vanguard Consumer Staples ETF | 7.64% |
| DOGG FT Vest DJIA Dogs 10 Target Income ETF | 6.97% |
| XLP Consumer Staples Select Sector SPDR Fund | 6.44% |
| DJD Invesco Dow Jones Industrial Average Dividend ETF | 5.55% |
| PBJ Invesco Food & Beverage ETF | 5.19% |
What could go wrong
- Health worries about sugar and ingredients. Concerns about obesity, sugar, low-calorie sweeteners, color additives and processing could turn people away from its drinks or bring new rules. Sparkling soft drinks were 69% of 2025 volume.
- Dependence on independent bottling partners. Bottlers make, package and sell a large share of its drinks. Strained relationships, or bottlers in financial trouble, could hurt sales and profits in ways Coca-Cola cannot fully control.
- New drink taxes, labels and marketing limits. Governments may add or raise taxes on beverages, require warning labels or restrict how drinks are marketed and sold. Any of these could raise shelf prices or reduce demand.
- Plastic, packaging rules and water scarcity. Pressure over plastic bottles and stricter container laws could raise costs and hurt demand. Water shortages or poor water quality could also limit production capacity and raise costs across the bottling system.
- Currency swings, conflicts and boycotts abroad. About 60% of revenue comes from outside the US. A stronger dollar, high inflation, conflicts, sanctions or political boycotts in key markets can cut sales and reported profits.
- Competition and shoppers trading down. Rivals and cheaper store brands can limit price increases and raise marketing costs, especially when budgets are tight. Online shopping makes prices easier to compare and could weaken traditional sales routes.
Recent events
- Quarterly results released
- Quarterly results released
- Other company announcement
- Executive or board change
- Shareholder vote results
- Quarterly results released
- Executive or board change
- Quarterly results released
- Executive or board change
- Executive or board change
For income and retirement investors
Coca-Cola paid regular dividends of $2.04 a share in fiscal 2025, up from $1.64 in fiscal 2020, about 4.5% a year. SEC filings show at least nine straight yearly increases through fiscal 2025, and the true streak may be longer. The yield was 2.23% as of October 30, 2026. Dividends took 67% of fiscal 2025 earnings but were larger than free cash flow (cash from operations after capital spending): $8.8 billion paid versus $5.3 billion generated. Buybacks are modest: $6.4 billion over fiscal 2021–2025, against $40 billion in dividends. The share count fell 0.8% from February 2022 to October 2026.
The share price fell 41% from peak to low in the 2008 financial crisis and 37% in the 2020 COVID crash. It needed 16 to 20 months after each low to regain its prior high. Its 2022 drop was a smaller 17%. Single stocks carry more risk than diversified funds, since one company's setbacks can hit both income and capital.
Questions investors ask
How does Coca-Cola make money?
Mainly by selling drink concentrates and syrups to bottling partners. The bottlers add water and sweeteners, package the drinks and sell them to retailers. These concentrate operations produced 59% of its $47.9 billion in revenue in fiscal 2025. The other 41% came from finished product operations, mainly its own bottling and distribution businesses. North America is the largest segment, with about 41% of revenue. Coca-Cola also earns fees tied to Monster Energy distribution.
Does Coca-Cola raise its dividend every year?
Yes. Its SEC filings show a dividend increase in every fiscal year from 2016 through 2025. That is at least nine straight raises, and the full streak may be longer. Regular dividends reached $2.04 per share in fiscal 2025, up from $1.64 in fiscal 2020, growth of about 4.5% a year. The dividend yield was 2.23% as of October 30, 2026. Past increases do not guarantee future ones.
Does Coca-Cola earn enough to cover its dividend?
Earnings covered it in fiscal 2025, but free cash flow did not. Dividends equaled 67% of that year's net income. But the company paid $8.8 billion in dividends while generating $5.3 billion of free cash flow, the cash left from operations after capital spending. Free cash flow was $9.7 billion in fiscal 2023 before dropping to $4.7 billion in fiscal 2024. As of October 2, 2026, Coca-Cola had $41.5 billion of debt and $13.5 billion of cash and investments.
How did Coca-Cola stock do in past market crashes?
It fell in each one but regained its prior high within about 20 months of the low. The share price dropped about 41% during the 2008 financial crisis and recovered by October 2010. It fell 37% in the 2020 COVID crash and recovered by July 2021. The 2022 bear market brought a milder 17% decline, made up by May 2024. Its largest drop over 30 years of price history was 55%.
Which ETFs hold Coca-Cola stock?
Coca-Cola is held by 192 ETFs. Its largest weights tend to be in consumer staples funds, which own makers of everyday goods such as food and drinks. Examples include iShares U.S. Consumer Staples ETF (IYK) at about 11%, Fidelity MSCI Consumer Staples Index ETF (FSTA) at 8%, Vanguard Consumer Staples ETF (VDC) at 7.6% and Consumer Staples Select Sector SPDR Fund (XLP) at 6.4%. First Trust Nasdaq Food & Beverage ETF (FTXG) holds about 8%. Weights shift as prices move.